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Privacy at Leland

Two documents govern your data: the website Privacy Policy (everyone) and the HIPAA Notice of Privacy Practices (patients). Effective August 20, 2026; cookie section updated November 2, 2026 · Draft — pending counsel review

The short version: we collect what we need to run the service, we never sell your personal information, health information never goes to advertisers, and you can access or delete your data at any time. The long version follows.

1. Who we are and what this covers

This Privacy Policy describes how Inverse Collective LLC d/b/a Leland Health ("Leland," "we") collects, uses, and shares personal information when you visit lelandhealth.com, take our assessment, or otherwise interact with us. Health information you provide as a patient is additionally protected under HIPAA and described in our Notice of Privacy Practices (the other tab). Where the two overlap, the stricter protection applies.

2. Information we collect

You provide: contact details (name, email, phone, shipping address), account credentials, payment information (processed by our payment processor — we never store full card numbers), assessment answers including health information, messages to support and your care team, and reviews or testimonials you submit.

Collected automatically: device and browser type, IP address, pages viewed, referral source, and interactions with our site, via cookies and similar technologies you can turn off via "Cookie preferences" in the footer. We deliberately configure analytics and advertising tools to receive page-level events only — never your assessment answers, health conditions, BMI, medications, or plan names.

3. How we use it

  • Providing the service: connecting you with licensed providers, filling prescriptions through partner pharmacies, shipping, and support
  • Payments, fraud prevention, and account security
  • Service communications: order updates, care-team messages, safety notices (you can't opt out of these while an active patient)
  • Marketing communications — only with your consent, and never referencing your health information; unsubscribe anytime
  • Improving the site and measuring what content helps people, using de-identified or aggregate data wherever possible
  • Legal compliance, including pharmacy, telehealth, and record-keeping laws

4. What we share — and what we never share

We share personal information only with: our medical group and licensed providers; partner pharmacies filling your prescription; service providers under contract (payment processing, shipping carriers, cloud hosting, customer-support tooling) bound to use it only for us; and authorities when legally required.

We never sell your personal information, and we never share your health information with advertising platforms. Ad measurement uses page-level events and, at most, hashed contact information for people who consented to marketing — never health data. We do not use advertising tools' "advanced matching" features that could expose health context.

5. Cookies and tracking

Essential cookies keep you logged in and the site working. We also use analytics and advertising cookies to learn which pages help people and to measure our ads; you can turn either off anytime via "Cookie preferences" in the footer. We honor Global Privacy Control (GPC) signals as an opt-out of targeted advertising where required by law.

6. Your rights

Depending on your state (including California, Colorado, Virginia, and Washington under the My Health My Data Act), you may have the right to access, correct, delete, or export your personal information, and to opt out of targeted advertising. Exercise any of these by emailing privacy@lelandhealth.com or from your portal — we respond within the timeframe your state's law requires, and we never discriminate for exercising your rights. Note: medical and pharmacy records are subject to legal retention periods and may survive an account deletion request; we'll tell you exactly what we must keep and why.

7. Security and retention

Data is encrypted in transit and at rest; access is role-scoped, minimum-necessary, and logged on an immutable audit trail. We retain personal information only as long as needed for the purposes above or as law requires (medical records typically 7–10 years depending on state). We will notify you and regulators of any breach as required by law.

8. Children, changes, and contact

Our services are for adults 18+; we do not knowingly collect information from minors. We'll notify you of material changes to this policy by email and by notice on this page at least 14 days before they take effect. Questions or requests: privacy@lelandhealth.com, or write to Inverse Collective LLC d/b/a Leland Health, 5900 Balcones Drive, Suite 16274, Austin, TX 78731.